Person in a tweed jacket, breaking open a smoking Purdey shotgun after firing.

Why Is James Purdey Considered One of the Finest Gunmakers in the World?

James Purdey, the best gunmakers in the world for over 200 years.

In 1814 James Purdey established his gun and rifle making business at premises in Prince’s street just off Leicester Square and within ten years was regarded as the finest gunmaker in London. By 1858 his son took over the running of the company from his father. Being at forefront of change and advances in the design and building of his guns and rifles James the Younger improved on his father’s legacy by taking out several patents for technical innovations, many of which went on to be adopted by other gunmakers such as the Purdey bolt. In 1868 Purdey received its first Royal Warrant by appointment to the Prince of Wales, who later became King Edward VII with Queen Victoria also granting an additional warrant ten years later such was her love of their prestigious guns. Shortly after this time Purdey moved to new prem­ises at 57 South Audley Street where they offered gun-making workshops and cartridge load facilities and is where the company is still situated to this day.

At the turn of the century Athol Purdey took over from his father, James Purdey the Younger with his two sons James & Thomas joining the firm after recovering from serious injuries sustained fighting in France during WW1. The two brothers later took over the business though due to the economic downturn caused by WW2 sold the majority of their shares to Hugh & Victor Seeley though continued to establish Purdey as the as the best gun makers on a global scale with the help of expert gunsmith Harry Lawrence.

After Richard Beaumount took over the business in the fifties his wife the Hon Mrs Richard Beaumont went on to set up the James Purdey clothing and accessories shop in adjoining premises on Mount Street in the early Seventies. The shop sold a range of exclusive high quality shooting clothing and was the first London gunmaker to ever do so. Since then Purdey have celebrated their bi-centenary in 2014 and are firmly established as an iconic name synonymous with unrivalled gun making craftsmanship as well as having forged a reputation as suppliers of excellent outdoor attire and accessories.

We are so proud to work with Purdey, long may that continue!

by Neil Summers.

Frequently Asked Questions

When did James Purdey receive its first Royal Warrant?

James Purdey received its first Royal Warrant in 1868 from the Prince of Wales, later King Edward VII, with Queen Victoria granting a second warrant ten years later.

What innovation did James Purdey the Younger introduce?

James Purdey the Younger developed several technical innovations, including the Purdey bolt, which improved the strength and reliability of double-barrelled guns.

Where is James Purdey & Sons based today?

James Purdey & Sons remains based at 57 South Audley Street, Mayfair, London, where the company has operated since the 1880s.

Who helped maintain Purdey’s quality after the World Wars?

Master gunsmith Harry Lawrence helped maintain Purdey’s reputation after both World Wars, working with James and Thomas Purdey and the Seeley brothers.

When did Purdey start offering clothing and accessories?

In the early 1970s, the Hon Mrs Richard Beaumont established a Purdey clothing and accessories shop on Mount Street, London, expanding the firm's range.

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