
Imagine wrapping yourself in the essence of Ireland's wild west coast—rugged cliffs meeting the Atlantic, where every gust of wind tells a tale of resilience and beauty. That's the spirit captured in Dubarry of Ireland's latest collection, a stunning array of luxurious outdoor clothing and footwear designed for those who crave adventure without sacrificing style. As someone who's wandered those very shores, I can tell you there's nothing quite like slipping into a piece from Dubarry; it's like carrying a bit of that Irish magic with you wherever you go.
Dubarry's design team draws endless inspiration from the dramatic landscapes of their homeland, crafting hard-wearing, comfortable garments that stand up to winter's harshest elements while keeping you looking effortlessly chic. Founded in 1937 in the quaint town of Ballinasloe, County Galway, Dubarry began as a co-operative venture to bring skilled craftsmanship to the local community. Named after the infamous French courtesan Madame du Barry for a touch of exotic flair, the brand quickly distinguished itself with innovative footwear, including the iconic Shamrock sailing boot that revolutionised marine wear in the 1970s.
As an Irish heritage brand with deep roots in rural traditions, Dubarry sought to convey its latest winter campaign in a way that echoed this unique legacy. Shot amidst the breathtaking scenery of County Clare on Ireland's west coast, the campaign highlights the natural splendour of landmarks like the Cliffs of Moher and the Burren. These locations aren't just backdrops; they're the very muse behind the collection's durable designs. Picture the towering cliffs mirroring the steadfast protection of Dubarry's GORE-TEX® lined boots, or the karst landscape of the Burren inspiring the textured, weather-resistant fabrics in their jackets and accessories.
These rugged terrains perfectly reflect the performance and durability of Dubarry boots and accessories, offering unbeatable protection against the elements while ensuring you stay dry and comfortable, from the pioneering Galway boot—the world's first GORE-TEX licensed footwear—to modern iterations like the Clare country boot, featuring reinforced panels for equestrian pursuits. Dubarry blends timeless craftsmanship with cutting-edge technology. It's no wonder they've become a staple for outdoor enthusiasts, from countryside walks to sailing adventures.
Over the years, Dubarry has expanded beyond boots to include versatile clothing lines that embody the rich heritage of Ireland's rural countryside. Their autumn-winter collections often feature tweeds, wools, and leathers sourced with sustainability in mind, making them perfect for layering during unpredictable Irish weather. Suppose you're like me and love pieces that tell a story. In that case, you'll appreciate how each item nods to the brand's origins—skilled artisans in Ballinasloe still handcraft many elements, preserving techniques passed down through generations.
Whether you're planning a hike along the Wild Atlantic Way or simply seeking everyday luxury, Dubarry's West Side Story collection invites you to embrace the untamed beauty of Ireland. For more on similar Irish heritage brands, check out our Irish Brands Spotlight. And don't forget to browse the complete Dubarry collection to find your perfect piece.